TurmericCo — Channel Attribution

Affiliate Influencer

Channel deep-dive · Crux-attributed performance over the selected period.

Channel Affiliate Influencer
vs. previous same window length
Total Orders
New Customer Orders
Total Sales
AOV
Affiliate Influencer · Performance Over Time
Metric: · Granularity:
Avg daily sales £0
Best day (sales) £0
Avg AOV (period) £0.00

Crux Re-attributed Revenue

Channels that gain revenue are ones customers actually cited in the post-purchase survey.

Attribution Crux survey-blended
Baseline GA4 last non-direct click
Crux re-attribution shifted £0 of revenue back to Affiliate Influencer this period.
Sales that GA4 would have bucketed as Unknown or Brand are traced back to Affiliate Influencer based on the channels customers cited in the post-purchase survey.
Totals · 0 channels
£0
£0
+£0

Creator Performance

Affiliate Influencer broken down by campaign.

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Re-attributed Revenue Over Time

Survey-blended channel mix · top 9 channels by sales, with the remainder bucketed as 'Other'.

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View survey influence and answer breakdown →